Fun-Filled Portrait Power Family Day <br/>at the Jewish Museum Sunday, February 1

Heidi Sweberg

Release Date: January 23, 2015

Fun-Filled Portrait Power Family Day
at the Jewish Museum Sunday, February 1

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NEW YORK, NY – The Jewish Museum will present Portrait Power Family Day, a fun-filled day of activities, on Sunday, February 1 from 12 noon to 4 pm.  Kids can design headdresses, masks, and pendants inspired by the exhibition, Helena Rubinstein: Beauty Is Power; take family portrait photos in costume; dance to the swinging music of Heidi Swedberg and the Sukey Jump Band; and enjoy face painting inspired by artists such as Picasso and Matisse.

This event, for children age 3 and up, is free with Museum admission.   Adults are asked to accompany their children.  For further information regarding family programs at The Jewish Museum, the public may visit thejewishmuseum.org/programs/families or call 212.423.3337.  The Jewish Museum is located at Fifth Avenue and 92nd Street, Manhattan.
 
PORTRAIT POWER FAMILY DAY EVENTS - SUNDAY, FEB. 1
 
Noon – 4 pm
HUGE DROP-IN ART WORKSHOP
Families can choose from three projects:
Wearable Art - Inspired by the striking African art and sculpture from Helena Rubinstein’s collection, design unique headdress or masks with fabric, wire, and paper.
Costume Photo Op - Strike a pose in a special backdrop inspired by Helena Rubinstein’s miniature rooms and have family portraits taken in costume.
Power Pendants - Create sculpted pendants inspired by the flamboyant jewelry of Helena Rubinstein using modeling clay.

12:30 pm and 2:30 pm
PERFORMANCES: HEIDI SWEDBERG AND THE SUKEY JUMP BAND
The sweet melodies of singer/ukulele player Heidi Swedberg will get the whole family dancing.  An actress best known as George Costanza’s fiancée on Seinfeld, Swedberg first started playing ukulele growing up in Kailua, Hawaii. She believes that the ukulele is a good way to enter into music because “it’s a simpler musical instrument than a kazoo, but better than a kazoo.” Swedberg and her band have released two albums, Play (2009) and My Cup Of Tea (2013), which Hearth Music called “one of the catchiest, most infectiously joyful albums that I've heard in a while.”
 
12:30 pm to 3:30 pm
FACES TRANSFORMED 
Agostino Arts – the husband and wife team of Lorraine Zeller-Agostino and Christopher Agostino - will turn kids’ faces into works of modern art, drawing inspiration from works in Helena Rubinstein: Beauty Is Power
 
1:00 pm to 3:00 pm
PAINTED PORTRAITS
Kids can create colorful portraits using watercolor techniques in the Museum’s art studio.
 
1:15 pm, 2:15 pm, and 3:15 pm
SPOTLIGHT TOURS 
A brief, educator-led gallery tour with a sketching opportunity will spotlight several works in Helena Rubinstein: Beauty Is Power.
 
All day
SELF-GUIDED FAMILY EXHIBITION TOURS
Specialized printed family gallery guides for Helena Rubinstein:  Beauty Is Power will be available.

Helena Rubinstein:  Beauty Is Power is the first museum exhibition to explore the ideas, innovations, and enduring influence of the legendary cosmetics entrepreneur Helena Rubinstein (1872-1965). By the time of her death, Rubinstein had risen from humble origins in small-town Jewish Poland to become a global icon - the head of a cosmetics empire extending across four continents. She was the first modern self-made woman magnate, an avatar of female entrepreneurship, and a tastemaker in the worlds of art, fashion, and design. The exhibition explores how Helena Rubinstein - as a businesswoman, arts patron, and one of the leading collectors of African and Oceanic art of her time - helped break down the status quo of taste by blurring boundaries between commerce, art, fashion, beauty, and design. Through works of art, photographs, and ephemera, Helena Rubinstein: Beauty Is Power reveals how Rubinstein's unique style and pioneering approaches to business challenged conservative taste and heralded a modern notion of beauty, democratized and accessible to all.

The Edgar M. Bronfman Center for Education’s school and family programs are supported by endowed funds established by the Bronfman Family, the Muriel and William Rand Fund, the William Randolph Hearst Foundation, the Helena Rubinstein Foundation, Rosalie Klein Adolf, the Kekst Family, and Mrs. Ida C. Schwartz in memory of Mr. Bernard S. Schwartz.  Family programming is supported, in part, by public funds from the New York City Department of Cultural Affairs, in partnership with the City Council.

About the Jewish Museum

Located on Museum Mile at Fifth Avenue and 92nd Street, the Jewish Museum is one of the world's preeminent institutions devoted to exploring art and Jewish culture from ancient to contemporary, offering intellectually engaging, educational, and provocative exhibitions and programs for people of all ages and backgrounds. The Museum was established in 1904, when Judge Mayer Sulzberger donated 26 ceremonial objects to The Jewish Theological Seminary as the core of a museum collection. Today, the Museum maintains a collection of over 30,000 works of art, artifacts, and broadcast media reflecting global Jewish identity, and presents a diverse schedule of internationally acclaimed temporary exhibitions.  
 
The Jewish Museum is located at 1109 Fifth Avenue at 92nd Street, New York City. Museum hours are Saturday, Sunday, Monday, and Tuesday, 11 am to 5:45 pm; Thursday, 11 am to 8 pm; and Friday, 11 am to 4 pm.  Museum admission is $15.00 for adults, $12.00 for senior citizens, $7.50 for students, free for visitors 18 and under and Jewish Museum members.  Admission is Pay What You Wish on Thursdays from 5pm to 8pm and free on Saturdays.  For information on The Jewish Museum, the public may call 212.423.3200 or visit the website at TheJewishMuseum.org

Press contacts

Anne Scher, Molly Kurzius, or Alex Wittenberg
The Jewish Museum
212.423.3271 or pressoffice@thejm.org